By Jason Lynch The broadcast upfront week just got a lot more interesting—and a little bit shorter. NBCUniversal has decided to merge its NBC, Telemundo and NBCU cable entertainment upfronts into a single NBCU presentation, which will be held on Monday, May 16 at New York’s Radio City Music Hall. The news was first reported Read More …
Month: May 2016
Day in the Life: What a New York Times’ documentary producer does
Jordan Valinsky @jordan327 May 18, 2016 Live and reactionary video is the current format du jour for publishers’ video efforts. But The New York Times is finding that its slow-churn efforts have a following, too. “It’s a very unique series at The Times because we’re not pivoting off the news,” Kathleen Lingo told Digiday, describing Op-Docs, a series of Read More …
Publishers and brands, get ready for the Snapchat algorithm
Garett Sloane May 18, 2016 Snapchat is developing an algorithm that will act as a gatekeeper between publishers and brands and their audiences, according to sources. Many publishers and brands are earmarking resources for Snapchat, the platform of the moment for reaching a large, young and active audience. Users currently see all the messages from accounts they Read More …
Google announce partnership with hmm.ie
We were delighted to visit our partners in Google HQ, Dublin today to announce our agency partnership. It’s fantastic to be able to give our clients the expertise and insights from our Google agency team that this partnership brings. As one of the few digital agencies working with Google in the West of Ireland our Read More …